Brandon

Brandon Scott Acrobat Brand Identity and Website Design

Design Project Outline

Brandon Scott is a professional acrobat and aerial performer and trainer. He wanted a custom brand identity that would incorporate his performance photography.

Brand Personality

Brandon is strong and soft. His work takes a lot of training, strength and determination. It also requires him to be flexible, fluid and willing to let go.

Brand Goals

As a performer, Brandon has gained a huge following. He wanted to create a place online to house his performance photographs, services and event schedule outside of his existing social media.

Design Goals

Our goal was to create a brand design that looked like it could be found on the cover of your mom’s classic cookbook, but keep the colors and font modern and vibrant to still draw in the millennial crowd

Designs Included:

• Logo
• Brand Colors
• Font Treatment
• Social Media Design

“The public is more familiar with bad design than good design. It is, in effect, conditioned to prefer bad design, because that is what it lives with. The new becomes threatening, the old reassuring.” – Paul Rand

Want to be bold? Want to stand out? Want to be remembered? Let’s Make Something Great Together!

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